HI6006 Competitive Strategy Individual Assignment

Assessment Description
For weeks 3, 4 and 5, e-Learning materials have been uploaded to Blackboard (see ‘E-learning Activities’ menu for these weekly activities) for review and application. Based on the online clips and the theories they cover, critically evaluate their relevance to the Higher Education industry over the past 30 years. To support your evaluation, for each clip provide specific examples of organisations in the HE Industry which have been successful in their application of these theories, and others who have not.

Recommended Structure
For each theory (300 words):
• Provide a brief description of the theory and its relevance to the HE Sector.
• Provide an example of where an organisation/institution has successfully adopted a strategy aligned to that particular clip and an example of where an organisation has not been successful, missed an opportunity or would have benefitted from taking a different approach.
• Your report requires an introduction and conclusion
Assessment Guidelines
Students should consult the marking rubric (see below) to see exactly what is required and how your assignment will be marked. You should enrich this assignment with ideas from other materials such as journal articles. This additional research will be necessary to obtain the best marks.
All ideas in the report must be referenced using Harvard Referencing (intext citations and full references at the back).