This report tried to represent the plan of the business of management of business telecommunication and to adopt modern strategies for the organization. The idea of adapting the modern technology in both the company is to minimize the gap in the services offered by both the company to their consumers. The company adopting the new technologies has become one of the largest distributors and wholesalers of the medicine market and the second company has also adopted the new technologies. After adapting to the new technologies, the company has become one of the largest fast foods chains in the Australian market.
Intr0duction:
The research analyst has selected two companies in this research. One of the two companies is a pharmaceutical company and another company is a retailing company dealing with food. Both the companies are Australia based companies. Both the companies provide the best services to their customers in Australia and the strategy incurred by both the companies are the appropriate strategies to expand their business and to satisfy their customers in the Australian market. The main objective of the research analyst is to study the business communication network-related articles about these two companies mentioned above in the Australian market.
Background: SIGMA PHARMACEUTICALS LIMITED
One of the renowned pharmacy brands in Australia is SIGMA PHARMACEUTICALS LIMITED. In the year 1912, the Sigma Pharmaceutical Company started their business in the Melbourne City of Australia and the headquarter of the Sigma Pharmaceutical Company is situated in Rowville in Victoria. The Sigma Pharmaceutical Company deals with the distributor business as well as the wholesaler business in the Australian market (Bogdanova and Gjorgjevikj, 2014). SIGMA PHARMACEUTICALS LIMITED is one of the leading companies in the Australian market in the medicine business as a distributor and wholesaler. The main competitor of Sigma Pharmaceutical Company in the medicine market is DDS, Amcal, Amcal Max, and Guardian. The Sigma Pharmaceutical Company is one of the largest network companies in the medical business.
Reasons for choosing the Company:
The Sigma Pharmaceutical Company wants to change the models of their business by approaching in different ways and by merging and acquisition with the other companies. The companies have adopted many modern strategies to reach the objectives of the company set by the management of the company. The company is trying to serve their customers by serving better quality products to their customers, providing the services of healthcare to their customers, and also providing different medical devices and medical diagnostics to their consumers (Choudrie and Middleton, 2014). The company is handling the challenges from the other pharmaceutical business by implementing and developing new strategies, by making good decisions for their business, and by managing the risk factors which are coming from the other companies who compete in the market of the medical business.
Telecommunication Management Network:
A telecommunication management network is the structure of architectural management. The telecommunication management of Sigma Pharmaceutical Limited provides a network in their office which helps the company to have different levels of management functions in the different departments of the company. The structure of the telecommunication business in the company helps the management of the company to regulate the operational services of the company and also regulate the flow of information and valuable data to the different departments of the company (Forsgren and Johanson, 2014). The different types of telecommunication networks used by Sigma Pharmaceutical Limited Company are operational systems, communication equipment, and network and computer systems.
Figure 1: Relationship of Telecommunication management network and Telecommunication Network.
(Source: Small Business – Chron.com, 2015).
The main aim to use the telecommunication management network is to create a structure for the company and to offer the management to provide five functions for the company are fault management, accounting management, performance management, configuration management, and security management to Sigma Pharmaceutical Company.
The five domains partitioned by the telecommunication management network for the Sigma Pharmaceutical Company are the element layer, element management layer, network management layer, service management layer, service management layer, and business management layer (Gaol, Mars, and Saragih, 2014). These layers are very much useful for the management of the Sigma Pharmaceutical Company. These domains provide a hierarchy for functional management.
Service Management:
The telecommunication management network deals with the important area of the company which plays a different role in the management of the company. The different roles of the telecommunication management of the Sigma Pharmaceutical Company are discussed below:
- The telecommunication management of the Sigma Pharmaceutical Company maintains and regulates the services which are oriented with the consumers of the company by presenting the telecare services for their consumers, 1 – 800 services to their consumers and network services for their consumers (Hadjiantonis and Stiller, 2012).
- The telecommunication management network offers the contact of their consumers for transaction services for their consumers by providing quality services to their customers, termination of services, accounts and also helps the management to identify the fault in the billing sections.
- The telecommunication management network also manages the communicating and interfacing purposes between the consumers and the Sigma Pharmaceutical Company.
- The telecommunication management network also helps the company to communicate with the different departments of the company.
- It also manages the communication with the primary layer of network management.
- It also helps in communicating with the different department management of the Sigma Pharmaceutical Company (Hadjiantonis and Stiller, 2012).
- It provides services to the consumers as well as the management of the company by providing data and information of the management of the company.
- It also controls the services provided by the Sigma Pharmaceutical Company.
Network Management Platforms:
Modern technology of telecommunication network management offers the company to control the lower stratum of the telecommunication management network structural design. The platform of the telecommunication network management offers the company to modify the information and data for the management of the company among the various firms’ applications.
Figure 3: Open View in Network Management.
(Source: Small Business – Chron.com, 2015)
Nowadays, the company is changing their technologies from telecommunication network management to IT strategy. As the IT strategies are very user friendly and help the company to earn more profit margins in the current market (J. (Jong Hyuk) Park et al., 2012). The IT strategies offer the management of the company more strategies to earn more profit margins.
Telecomm
unification Management Platform and its Features:
The quick development of modern technology has established new techniques in the management system of the company and in the service management in the business. These new techniques offer support to the application of the services for its development purposes.
In these modern techniques, the services of the consumers of the Sigma Pharmaceutical Company can be easily put into the systems (Kajan, 2011). This technique is very much simple and specific which helps the company to maintain the database of the consumer services of the company. The platform of the telecommunication network management consists of major components which are discussed in the following points:
Distribution Platform:
The allocation stage supports dispersed services and organization purposes and the code of behaviour supports various contact and interoperability code of behaviour. Examples of such services are transaction services, relationship services, trading services, directory services and naming services (Lee, 2010).
The basic features and classifications of the telecommunication network management are discussed in the following points:
- It offers a dispersed ecology where interoperability among the application of heterogeneous can be accomplished.
- The concept of object is very much valuable in dispenses systems. It helps the management to integrate among the services of the platform and applications of the management of the company.
- It also helps the company by supporting the service management of the company and network management level (Lee, 2009).
Increased Generic Competition:
To establish the Pharma Company big by the generic drugs, the company has to face many challenges in the market. The company spends almost around $ 802 million and also spends around 10 years researching and launching new products in the market. This value is estimated by the Congressional Budget Office. The estimated money required to launch new products is around USD 137 million during the year the 1970s and in the year 1990, it almost takes USD 445 million to discover and launch new medicine in the market (Park, 2012). This causes the company to cut down the profit margins of the company to sustain itself in the competitive market. The telecommunication network management also helps the company to reduce the cost for researching the new medicines for the company also reduces the price for launching the product in the Australian market. The telecommunication network management also helps the Sigma Pharmaceutical Company to reduce the risk factors of the company is launching new products in the Australian market.
Limited Approval of New Chemical:
New Chemical Entities are also known as NCE are the substances that come from the technique of discovering the drugs. The statistical analysis done by the IMS reflects that the NCE has decreased their figure in launching its products over the last 10 years. The number of NCE launches has fallen from 45 to 25 during the year 1999 to 2009 (Park et al., 2011). The medicines manufactured by the company has increased the revenue for the company which helps the company to earn a lot of profit margins for the company to reach the objective of the company set by the management of the company.
Estimated launches of global NCE
(Sources: Small Business – Chron.com, 2015).
The scrutiny factors and the dictated safety standards have increased in the business of the medical business which causes the decrease in the new chemical entities. This causes the company to fail to accomplish their objectives by providing the treatment to its consumers. This is because many newly launched medicines are refused to launch in the medical market by the NSE. This also causes the company to lose track to reach its objectives set by the management of the company. The solution to this problem can be solved by researching and developing the aspects of the business. To discover new medicines in the market takes around 10 years of research. To reduce the time of discovering new medicines, the company adopts new technologies in the business to launch new medicines in the market. The company has to make good decisions for the company to focus on their opportunities to improve their business in the Research and Development and risk of the business.
After using the telecommunication network management by the company, the global NCE of the company is gradually increasing in the global market of the pharmaceutical business. The risk factor of the company is decreasing for the management of the company (Small Business – Chron.com, 2015). This telecommunication network management also helps the company to reach the objectives of the company set by the management of the company. This helps the company to earn huge amount of profit margins for the Sigma Pharmaceutical Company as compared to the other companies who deal with the pharmaceutical business.
Background: Red rooster
One of the quickest services of the Australian restaurant is Red Rooster. Red Rooster serves roasted chicken to its consumers. The Red Rooster Company is situated in Kelmscott in Australia in the year 1972. In the year 1979, the Red Rooster Company started their franchising business. The headquarter of the Red Rooster Company is situated in Balcatta city in the Western part of Australia. Since the year 1972, the Red Rooster Company started their business in the Australian market and has become one of the largest chain retail fast food centres (Solomon, Carrell and Kim, 2015). The Red Rooster Company stopped advertising in the market as the management of the Red Rooster Company thinks advertising in the market is an act of social responsibility for the children. Nowadays, the company has become one of the largest companies in the global market for the quality of the product and the services provided to their consumers in the global market.
Types of Business:
The Red Rooster Company was founded by the Kallis Family. But in the year 2002, the Kallis family has sold the company to the Australian Fast Foods Pvt Limited. The ownership of the Red Rooster Company is the Quadrant Capital and the management of the company is the Quadrant Capital. The Quadrant Capital is one of the arms of Westpac (Sridhar and Saha, 2011). Now the company has entered into the franchise business. The company has 360 retail stores in the Australian market with a total number of 7500 employees. The company provides training to the employed hired by the company.
Reasons for choosing the company:
The research analyst has selected the company because in the Australian market, one of the best and largest retailing stores of fast foods in the Australian market. The company also provides the best quality product for their consumers. The company is very much concerned about the quality of the management. It provides healthy and wholesome fast foods for its consumers in the Australian market. The main products of the company are baguettes, burgers and wraps. The company also provides home delivery services to their consumers.
Role of Telecommunication Technology:
A telecommunication management network is the structure of architectural management. The telecommunication management of Red Rooster Company provides a network in their office which helps the company to have different levels of management functions in the different departments of the company. The structure of the telecommunication business in the company helps the management of the company to regulate the operational services of the company and also regulate the flow of information and valuable data to the different departments of the company (Unhelkar, 2011). The different types of telecommunication networks used by the Red Rooster Company are operational systems, communication equipment and network and computer systems.
The main aim to use the telecommunication management network is to create a structure for the company and to offer the management to provide five functions for the company are fault management, accounting management, performance management, configuration management, and security management to the Red Rooster Company.
Telecommunication Management Platform and its Features:
The quick development of modern technology has established new techniques in the management system of the company and in the service management in the business. These new techniques offer support to the application of the services for its development purposes.
In these modern techniques, the services of the consumers of the Red Rooster Company can be easily put into the systems (Yang, 2013). This technique is very much simple and specific which helps the company to maintain the database of the consumer services of the company.
The basic features and classifications of the telecommunication network management are discussed in the following points:
- It offers a dispensed ecological where interoperability among the application of heterogeneous can be accomplished.
- The concept of object is very much valuable in dispenses systems. It helps the management to integrate among the services of the platform and applications of the management of the company.
- It also helps the company by supporting the service management of the company and network management level (Yang and Ma, 2013).
Customer Services:
The cellular phone continues a valuable element for the services provided to the customers is treated as one of the important strategies of the company. Satisfying the customer services by the company should be one of the important and valuable strategies. By practising the techniques of call management, the company can provide services to the customers very quickly. It makes very useful for the customer because the consumer can order the food from their respective place and can get good quality food from the Red Rooster company. Nowadays, the Red Rooster company has arranged online shopping. The consumers of the company can order their food through online techniques and can pay the amount of money by using credit cards. The telecommunication management of the Red Rooster Company maintains and regulates the services which are oriented with the consumers of the company by presenting the telecare services for their consumers, 1 – 800 services to their consumers and network services for their consumers (Yang and Ma, 2013). The telecommunication management network offers the contact of their consumers for transaction services for their consumers by providing quality services to their customers, termination of services, accounts and also helps the management to identify the fault in the billing sections.
Collaboration:
The company collaborates among the different departments of the company by using the telecommunication network management technique. This collaboration technique will help the company to enhance the quality of services by the company to their consumers. The collaboration technique helps the company to improve the development of the product of the company. It also improves the management of customer relationships of the Red Rooster Company. The collaboration technique helps the company to collaborate with the employees of the company. This will help the workers of the company to work properly in the company and to motivate the employees of the company to work properly in the company and to reach the objectives of the company set by the management of the company (Zhong, 2013). It will help the workers to take proper decisions to operate the company in the absence of the management of the company. The telecommunication management network also manages the communicating and interfacing purposes between the consumers and the Red Rooster Company. The telecommunication management network also helps the company to communicate with the different departments of the company. It also helps in communicating with the different department management of the Red Rooster Company. It provides services to the consumers as well as the management of the company by providing data and information of the management of the company. It also controls the services provided by the Sigma Pharmaceutical Company.
Remote:
If the workers of the company are in sales, technical and services teams utilize a lot of time while working in the company with the office mates, visiting their consumers, while travelling from one place to another, telecommunication network can provide them essential contact and will motivate the workers of the company to work properly and to help the company to reach the objectives of the company set by the management of the company (Olle, 2014). If this technique is adopted by the company then the company can earn huge amount of profit margins from the global market of fast foods chain.
Smartphone:
Nowadays, smartphones have become one of the important and valuable devices of human beings. The consumers of the company can use smartphone devices to order fast foods from the Red Rooster Company. The consumers of the company can order their food through smartphone application techniques and can pay the amount of money by using credit cards. The telecommunication management of the Red Rooster Company maintains and regulates the services which are oriented with the consumers of the company by presenting the telecare services for their consumers, 1 – 800 services to their consumers and network services for their consumers (Zhu and Ma, 2012). The telecommunication management network offers the contact of their consumers for transaction services for their consumers by providing quality services to their customers, termination of services, accounts and also helps the management to identify the fault in the billing sections.
Conclusions:
Both the company has a vision and mission statement to control the organization very effortlessly and efficiently. The company is controlling the entity by convincing the consumers by ordering good quality manufactured goods to their customers. The company never negotiated with the quality of the products to earn more profit margins. Both the companies adapted modern technologies like telecommunication network management which helps the company to reduce the risk factor for the management of the company and to provide better services to their consumers.
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